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Consultancy

border concepts offers customised strategies for international education providers in order to address their marketing and student recruitment objectives.

We provide consultancy on a wide range of topics. This includes:

Needs analysis
Market research
Benchmarking of student recruitment tools (for example; online advertising, print media, education fairs, etc.)
Definition of institutional USP
Market positioning
Product development
Development of marketing and student recruitment strategies
Ranking
Media planning

We offer seminars and workshops on:

International Marketing and student recruitment
Do's and Don'ts attending fairs